• Services

Services

We’re a fully integrated digital advertising agency.

Using both human-powered and data-driven strategy, we maximize your return on investment to yield better traffic, stronger conversions, and valuable revenue growth.

Digital
Advertising

Delegator’s core focus has been – and continues to be – digital marketing. We believe this specialization has led to superior results for our clients in an arena that has grown exponentially more complex. These results come from our data-driven but human-centric approach to digital media buying, coupled with our obsession for proactive, actionable recommendations.

  • Paid Search, Social, Video, and Display Campaign Creation
  • Audience, Creative, & Copy Testing
  • Ad Writing
  • Keyword & Audience Research
  • Conversion Tracking
  • Reporting & Analysis

Web
Solutions

Delegator has a strong in-house web team with experience in building custom web solutions in all shapes and sizes. From landing pages to completely custom web applications, our team has the knowledge and technical skill to bring your web needs to life.

  • Web Design & Development
  • Landing Pages
  • Conversion Rate Optimization
  • SEO Audits & Consultations
  • Web Audits & Consultations
  • Web Maintenance
  • Google Analytics 4 Implementation
  • Web Reporting
  • ADA Audits

Creative
Solutions

In addition to comprehensive web solutions, Delegator has in-house full-service creative capabilities. Our team is experienced in all things creative in both digital and print mediums. Additionally we have internal specialists who focus on email marketing from strategic consultation to implementation.

  • Digital Ad Creative
  • Branding Design & Strategy
  • Email Marketing
  • Logo Design
  • Video Animation
  • Graphic Design
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Digital
Strategy

Delegator creates strategies tailored to your specific goals, helping you develop a clear roadmap for successful digital advertising. Whether working alongside your in-house marketing team, or developing a strategy for you from the ground up, we have the expertise to get it done.

  • Digital Marketing Consultation
  • Digital Marketing Research
  • Budget & Platform Recommendations
  • Customer Journey Strategy
  • Conversion Funnel Strategy
  • Audit of Existing Strategy

Additional Services

Agency White Label Services

Delegator provides a white labeling service, which allows your company to excel in paid digital advertising through our expertise. Whether you’re a web development agency, creative design agency, or a full service firm that wants to beef up your digital advertising capabilities, Delegator can be your expert digital advertising department.

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Technical Due Diligence

Pro Diligence, a division of Delegator, provides technical due diligence on the stability, soundness, security and scalability of potential projects, investments, partnerships, companies, or acquisitions.

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Our Results

All Case Studies
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Consolidating Multiple Websites Into One | Impact Electronic Solutions

Impact Electronic Solutions was consolidating multiple business units into one and needed a new website to comprehensively tell its story and explain its wide range of solutions to prospective clients.

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Brand Identity Development | Inman Social

Delegator worked with a restauranteur and chef to create a brand identity for their newly re-vamped restaurant.

Website Redesign Done Right | Southeast Lineman Training Center

Southeast Lineman Training Center (SLTC) needed a new website with improved information architecture, user experience, and manageability.

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Testing the Viability of Bing Shopping Over Search | MBT USA

We partnered with MBT, a leading footwear company, to boost sales on Bing, which was struggling to perform. By pivoting their campaign strategy from Bing Search to Bing Shopping, we were able to increase both revenue and return on ad spend.

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Refreshing Creative Assets to Boost Conversion Rate | McLemore Resort

We partner with an up-and-coming golf resort to increase their bookings and drive new business. We create a refreshed set of creative assets honed to appeal to specific audience segment targets, resulting in increases in clickthrough rate and conversion rate.

Scaling Budgets Efficiently on Black Friday and Cyber Monday | Storyville Coffee

We partner with a Seattle-based coffee roaster to increase their subscription and sales numbers on Black Friday and Cyber Monday. By scaling budget, ending underperforming campaigns, and testing new audiences we were able to improve their primary key performance indicators.

Lowering Cost Per View with YouTube Ads | The Veritas Forum

We partner with a non-profit working to reach students on college campuses with their forum-style discussions to increase their viewer and subscriber count on YouTube. We reorganized and systematized their creative testing to determine the most effective ad style to reach their target audience, while honing audiences to decrease their cost per view.

Increasing Ecommerce Sales With Shifting Pricing | BullionMax

We partner with an ecommerce bullion retailer to increase sales and build value through increasing audience targeting. After a three month test, we find a viable path forward for growth, increasing sales and expanding to additional platforms and ad types.

Our Approach

Strategic

Before we make any changes or recommendations, we take a deep dive into your industry and business to formulate concrete, attainable goals. Our strategies take the long-view, looking toward sustainable results, rather than looking for “magic bullets”. To this end, we dive deep, conducting discovery meetings, auditing existing accounts, and identifying what’s working and what isn’t to create a tailored strategy for your unique business objectives.

Collaborative

As your partner, Delegator thinks about what you’re trying to accomplish holistically. If we’re helping with your digital advertising, we’ll be thinking about conversion rate optimization as well. If you want us to help you develop some new creative, we’re going to ask about what other campaigns will be running alongside it.

Accountable

We are performance marketers who understand digital marketing requires attentive, resourceful management to succeed. Accordingly, our team of experts has unusually high standards for performance, a results-oriented mindset, a strong sense of integrity, and a clear-eyed approach to strategy.

Transparent

We strive to be a partner to all of our clients, which means we aren’t trying to keep any secrets — our secret sauce isn’t a secret, it’s working as closely with you as possible to achieve your goals. If there is knowledge to be shared, we share it. We’ll tell you if we think something is a bad idea, even if it would be profitable for us to keep it to ourselves. After nearly 15 years, we’ve seen others cut corners and learned more is lost by going for short term wins than by building lasting partnerships based in trust.

Hands-on

Whether developing new creative assets or managing your digital advertising campaigns, your team at Delegator works hands-on to provide you with the best possible service. We don’t have a “set it and forget it” option, which means that, rather than relying on automated tools, we're constantly working toward your goals directly, including making recommendations for improvements, generating ideas, and exploring new avenues for growth.

Proactive

As your partner, we constantly look for areas of improvement in every project we are working on. Whether that means exploring new ideas for ad creative, all the way up to testing new campaign structures or platforms. We also stay up to date on developments in the industry, changes in trends, or even opportunities outside of our direct purview to capitalize on. We’re comprehensive in our approach to our partnerships, because a holistic approach is most likely to drive results.

Data-driven

Analysis and reporting drive our approach. Effective decision-making is only as good as the data it’s based on, so we organize your data into an easy-to-read, live-reporting custom dashboard available to you 24/7. Our experts use insights gleaned from your data to continuously improve and enhance your advertising and explore new marketing opportunities, leading to more traffic, more sales, and a stronger presence online.

Tennessee’s first Google Premier Partner

Now with offices across the country

As a top 3% agency in Google’s Premier Partner program, Delegator has exclusive access to early betas, extra support tiers, strategic insights, and industry vertical reports and tools for the Google Ads platform.

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