Visual Appeal vs Usability

First Impressions Matter: The Importance of Great Visual Design: A study examined the effects of visual appeal and usability on user performance and satisfaction with a website. Users completed different tasks on websites which varied in visual appeal (high and low) and usability (high and low). Read More

25 Principles For Designing A Mobile Retail Site

Mobile Retail Apps and Sites: Designing a Better Experience for Shoppers: In a booming e-commerce market, you can rise above the pack by providing a mobile site or app with frictionless, simple experiences for omni-channel shoppers. From Google’s UX Research Lead Jenny Gove and UX Design Lead Iram… Read More

"Fix Mobile Usability Issues Found On" Your Site

Have you received a message in your Google Webmaster Tools inbox like the one below recently? If so, you're not alone. Just a few days ago, Google started sending out large-scale notifications via email and Webmaster Tools, warning non-mobile-friendly sites that their pages "will not be seen as mobile-friendly by Google Search, and will therefore be displayed and ranked appropriately for smartphone users." So just what does this mean? Historically, Google has only notified supposed "mobile-friendly" sites when they had mobile usability issues. Now, with Google sending out these warnings in such a mass scale, it seems that the mobile-friendly ranking factors they've been testing for the past several months might be included into the overall algorithm in the near future. This move would make responsive web design more important than ever, as your mobile rankings could eventually differ widely from your desktop rankings. Read More

Spotlight: Variable Technologies

Here at Delegator, we’re slightly obsessed with the latest and greatest in geek technology.  Whether its our resident neck-beard painstakingly showing us every single android feature that is better than its iOS counterpart, or our yuppiest of project managers downloading the latest social aggregator on his iPad mini, we pretty… Read More

Practical Tips to Improve Your E-Commerce Website – Part 1 of 2

Designing and building an e-commerce site is a massive undertaking for a business seeking to expand into the digital realm. E-commerce continues to grow year by year while brick and mortar retailers are forced to continually adapt to the changing landscape of retail sales. Many consumers clearly prefer the simplicity… Read More

What the Wire Can Teach Us About SEM – Part 1 of 2

The Wire is everyone’s favorite show for a reason. A deep well of characters, a sprawling narrative that felt intimate and alive, a searing critique of the drug war and a top to bottom post-mortem on the heart of a once-great city. It could only be described as, well, “Dickensian.”… Read More

How to Run Your Own Blog

And lo, Delegator.com journeyed into the wilderness of the 156 million public blogs on the Internet, and returned to the people with commandments; and these commandments numbered 10. I. Post early, post often, and keep posting. The most important thing any blogger can do is to keep blogging. At first,… Read More